Reshape your boundaries and leave the competition behind!
The 4 Actions Framework is a strategic tool used to reconstruct customer value elements.
Testing for Exceptional Utility. The buyer utility canvas highlights the 6 key utility levers felt by customer across the 8 stages of the buyer experience cycle from the product/service you offer.
Reach beyond existing demand. When a company wants to grow their share of the market they will try to expand their existing customer base.
This canvas helps you to visualize whether you have a balanced set of products/services that provides cashflow today and assures profitable grow tomorrow.This canvas helps you to visualize whether...
This canvas helps you identify commercially compelling Blue Oceans by reconstructing market boundaries. Six key areas where we look beyond current boundaries to find free market space
You need to build your Blue Ocean Strategy in the right sequence to be successful.
Your Business Model on one page
Business models are designed and operated in a specific environment. Developing a good understanding of this environment results in better, more future-proof and likely more successful business mod...
Blue Ocean 4 Actions Framework Canvas
The 4 Actions Framework is a strategic tool use...
Start with the why and create a better pitch!
Create a tailored pitch for every customer segment
Better understand your customers.
Plan your project visually.
Plot the Strengths, Weaknesses, Opportunities and Threats. Make your organization, project (or even yourself) future-proof!
Create great value propositions from a customers perspective.
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