Design Thinking for Data Driven Business
Lead your business step by step to data-driven success.
Unleash the full potential of your data sources and discover new data providers.
Turn your data into corporate assets and increase your company's productivity.
Create great value propositions from a customers perspective.
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During a conference a couple of years ago, I was lucky enough to see Martin Szugat talk through an example workshop using the first canvasses in this series. I've used them ever since and I'm pleased to see that the original set has been expanded. I've found them useful for building consensus with peers, showing execs we have business focussed rigour, and for reflection on strategy, communication and value. If you are working towards data as an asset or trying to monetise data (by using or complementing your own data sets) you will find these canvasses useful. Try mapping some of your existing products or services and see what happens when you corrupt/delete/loose/screw up the source data sets; you might be able to start putting a value on the data you have and get better traction on your future data initiatives.
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- Datentreiber