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This canvas compliments the blue ocean method and methods for future scenario development.

This template is licensed under the Creative Commons Attribution-Share Alike 4.0 Unported License.
To view a copy of this license, visit https://creativecommons.org/licenses/by-sa/4.0/
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Plot the most important uncertainties (from values to trends) in your market, create scenarios and discover your blue ocean, .



Tutorial

This canvas can be used to explore uncertain trends and future scenarios that are important to your business and strategy.

  1. Plot your strategic area based on most important - uncertain - forces or trends (eg. People will buy more online vs. City centers will become more popular again)
  2. Plot your competitors
  3. Choose a colored triangle to define 3 future scenarios
  4. Create these scenarios, discover which is best for you



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Create scenarios and discover your blue ocean

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